Stories + Views
Academy Uniform Change – A breach of trust…?
My daughter’s school is undergoing academy conversion and going through a change of uniform. For us this is especially frustrating as she is in year 8 now, and has still got very good quality old style uniform left which is now totally useless. I find the waste appalling – not just in financial terms but in environmental and moral ones too. The fact that it is just being done to appease the whims of a corporate sponsor is, quite frankly, nauseating.
So when I turned up to the relevant shop with a money off voucher to get the first batch of totally unnecessary stuff, I was a bit grouchy to say the least. But then as I went to hand in the voucher I was asked for my daughter’s date of birth, name and her year group. The shop worker then matched against and ticked off my daughter’s name from a long list of names held in a file behind the till. I asked why they were keeping personal information on my child, and who had given them the information. The shop assistant told me that the information had been given to them by the school in order for them to process the vouchers.
I am sure that this most be quite common. But is it right – either legally or morally – for a school to pass on this personal information to a firm without parental consent or knowledge?